Start Up Awards Finalist

- U Star Novels is named as finalist in the annual Startup Awards for ‘Business Plan of the Year’ -

Kingston, Surrey – September 2006, U Star Novels, the UK’s first adventure romance novel with a twist… you are the star, has today been unveiled as one of four finalists at the Startup Awards 2006 in the ‘Business Plan of the Year’ category, handing it the chance to win the £5,000 top prize.

The judges were impressed with U Star Novel’s unique concept and placed the business among a handful of lucky finalists picked from hundreds of entries.

The business is the UK’s first to offer any couple the chance to star in their very own romance novel. By providing U Star Novels with nearly twenty personal details, including names, features and traits you will co-author a 150 - 180 page romance novel that will feature you on every page.

The Startups Awards, organised by Crimson Business’ Startups.co.uk, comprises of 15 categories, each showcasing the best new businesses in the UK. The overall winner will walk away with a £5,000 cheque.

Endorsed by the Department of Trade and Industry (DTI) and underlining its commitment to identifying and rewarding the UK’s best new businesses, the third annual Startups Awards is organised in conjunction with NatWest.

The winners will be unveiled at a prestigious awards ceremony and three-course luncheon to be held at the Royal Garden Hotel in Kensington on Friday 20 October.

Katie Olver, Director of U Star Novels, comments: “We are thrilled to be a finalist in the Startup Awards and very much look forward to the event in October. It’s great that all our dedication and hard work has been recognised by Startups.co.uk, and we’re delighted to be in with a chance of not only winning the category but also the much-coveted ‘NatWest Startups Business of the Year’ prize.”

This year’s judging panel consists of some of the UK’s most successful entrepreneurs, including Trevor Baylis, inventor of the wind up radio, Sahar Hashemi of Coffee Republic and Adrian Chiles from Working Lunch.

Additional sponsors include Blackberry, BT Plc, Sage, Viking, Bartercard, Brother and National Business Register PLC.

For further information about Startups Awards 2006 visit www.startupsawards.co.uk or telephone 020 8334 1648

To find out more about U Star Novels and to experience a free excerpt from one of our novels, please visit, www.ustarnovels.com